CommBank / Out of Here OOH
Introducing the ‘Out of Here Out of Home’.
To celebrate CommBank’s new Travel Booking feature, we plonked Johnny G of John’s Famous (NY’s most iconic hot dog vendor of 40+ years) and his ‘pushcart sauce' inside a billboard.
It began with this video from Chris (hot-vlog royalty) announcing Johnny G was leaving Times Square. Then, we announced he was appearing inside our immersive out of home in Melbourne’s CBD.
Awards: Gold x2, Silver and 2x Finalist at New York Festivals, 5x Finalist at Award Awards
Role: Creative / Creative Director
Produced by Lenzo