eBay / Cubid

Introducing the cheeky renaissance cherub and self-confessed anti-hero of Valentine's Day, Cubid. He understands that some folk prefer the latest sneakers over a nuked ready meal for two. The stuff you’re actually longing for is sitting in your eBay Watch List. And while dates might let you down, your bargain YSL bag never will.

Coverage: Advertising Association Ad of the Week, featured in Campaign, AdAge, The Drum and Little Black Book

Role: Creative